Your web site has only seconds to communicate your company’s services. Web design is not just having a visually attractive web site. Every aspect of what your web site says and how it says it must be carefully created & optimized with XHTML / CSS for the Search Engines. Information Architecture must be used in combination with Persuasion Architecture to effectively communicate your ideas and then persuade your visitors to take your desired action. Forrester Research reports poor web design / architecture is the single most reported reason visitors leave web sites and accounts for over 50% of all shopping cart abandonment. Your web site needs to provide meaningful information consistently and immediately. Contact NewSunSEO and see why we are the premiere New York Web Development company!